All Posts Tagged With: "desire"

post thumbnail

Positive Manipulation Secrets for Marketing

“If money and time were not object, what would you do? How would you feel? What would your life be like?”

The primary purpose is different than you may think…or at least thought before you read this. It is NOT to get them to ‘goal set’, or even to identify what they want (although there is a hidden key there). The purpose is to get them to create a future feeling filled with their particular PDE and step into it. If you remember Maxwell Maltz “Psycho Cybernetics”, the mind can’t tell the difference between something that actually occurs and something that is vividly imagined.

February 23rd, 2009 | admin | 1 comment | Continued
post thumbnail

Marketing Imagination in the Human Mind

The challenge with writing anything is that the written word is missing two very critical elements of communication: Body Language, and Tone. The meaning of a word as simple as ‘wow’ can have wildly different meanings when added to the dance of body language and the music of tone. That’s one of the benefits of video, as it allows those elements expression and room to breathe. But there’s still magic in the words…

February 18th, 2009 | admin | 0 comments | Continued
post thumbnail

How to Know What Your Prospect Wants: PDE

We tend to look at our ’stuff’ as the solution to some kind of problem our prospect has (hopefully…let’s face it if nobody needs it, you’ve got a bigass job ahead of you…hmm apparently bigass IS a word…who knew?). So when we’re talking with them we focus, if we’re smart, on the solution to that problem and show them how our ’stuff’ will fix it. Simple right. Marketing 101. Let’s peel the onion…

February 13th, 2009 | admin | 0 comments | Continued
post thumbnail

It’s all about Desire baby…

When you get your eyes away from your problems and start trying to solve the other guys (you know, the guy with the money…) magic starts to happen, and the ‘money fairy’ may just make a donation to your bank account.

February 6th, 2009 | admin | 0 comments | Continued